Identify
Understand local waterways, pollution sources, and the communities connected to them.
From river to ocean. A better future.
The ocean
begins upstream.
Plastic pollution doesn’t start at the shoreline.
Neither should the solution.
We’re building an initiative to stop plastic before it reaches the ocean. Starting in Sri Lanka. With a vision for the world.
A new perspective starts here SRI LANKA · OUR STARTING POINT
One ocean. Every waterway matters.
To protect the ocean,
we look beyond
the shoreline.
Every river tells a story. Too often, it carries plastic from our streets and communities out to sea.
Blue Coast Initiative is being built around a simple idea: intercept plastic upstream, work with local people, and take responsibility for what happens next.
Understand the problem
AI-generated illustration · Not project documentationThe problem is closer than we think
Small waterways.
An ocean-sized
responsibility.
A bottle in a drain. A bag in a canal. Carried by rain and currents, everyday waste can become ocean pollution. We want to interrupt that journey.
Follow the journeyA thoughtful path forward
Local action.
Lasting intention.
Intercept
Explore suitable ways to capture floating plastic before it reaches the sea.
Collect responsibly
Work with local workers and waste-management partners, with a responsible destination for what we collect.
Measure impact
Track collected waste, operating costs, disposal destinations, and verified results.
Our first chapter
Starting in Galle.
Built on local knowledge.
Our intended first pilot begins in the Galle area of Sri Lanka. We’re preparing to listen, learn, and build partnerships before putting a responsible collection model to the test.
Discover Our Vision Galle, Sri Lanka Planned pilot · Development stage
We’re at the beginning. No claimed collection totals. No shortcuts. Just a commitment to local collaboration, responsible disposal, and results we can verify.
A shared responsibility
A cleaner ocean starts
with all of us.
We’re looking for people and organizations who believe that meaningful change begins upstream.
Partner With Us